Home is not where the heart is for this gone girl

Leaving a childhood home can be a melancholic affair, but not so for the stoic heroine of this charming spot from Great Guns' Ilya Naishuller.

Eschewing the gun-fun of many of his previous efforts, Naishuller's film for Russian housing developers Brusnika, from agency Voskhod, shot through Daddy's Film and  simply entitled Girl, follows a youngster as she gives her old digs one final look before saying a fitting farewell.

Director Ilya Naishuller comments: “In Russia, we have ‘khrushchevki’ - endless rows of old, grey, ascetic panel boxes from the 70s with low ceilings and tiny rooms. At the time, they were built to accommodate families from communal apartments. Brusnika, a federal developer, creates places you actually want to call your home. The company believes that it’s time to say goodbye to nostalgia. Move on and move in to your new home - where you let go of the past and dream about a better future for you and your kids.”

Cheeky, confident and shots with a knowing nod to kitchen-sink drama, this spot gives a surprising twist to the 'leaving home' trope.