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Holland Casino – Enigma

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This slick, cinematic film for Holland Casino features actor Donald Standon, who was in the running to play Bond in the 1990s, but was pipped at the post by Pierce Brosnan.

Created by Amsterdam agency, INDIE and directed by Vesa Manninen, through Hobby Film, Enigma follows a mysterious man who enters a casino, wielding magical powers and generally larging about levitating olives and casino chips etc. 

But the twist comes when he tries a bit of abracadabra on the roulette wheel…

Manninen revealed how the concept inspired him: “James Bond goes Jedi? What more could you ask for?... And Donald is like the classic version of 007, or maybe 008. He could be the lost brother of Sean Connery.”

The spot was shot over two nights in a real Holland Casino in Utrecht. With only a few hours when the casino was closed to play with, the production had to be meticulously planned. “The coordination was like conducting a huge orchestra,” says Hobby EP Remco den Hartog, “every single note had to be played exactly as it was on the sheet music. This precision was even more important given the amount of in-camera effects needed, such as the olive flying across the casino by telekinesis.”

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