Havas Milan maps out The Road Ahead for Q8

Things have been quite rough for Italian people during the past 3 months.

Finally, the lockdown has officially ended, activities reopened and people can move through regions: Q8, who as a fuel provider has been close to people throughout all this time, intends to do the same now. 

As this new phase starts, the campaign The Road Ahead features people getting back on track in their simplest and truest moments: a new normal that includes dead batteries and small uncertainties, on a road that no-one of us has ever travelled yet. On this journey we all drive for the first time. And since every driver will need concrete support, saying "we are by your side" is not enough: with this campaign Q8 announces refuel vouchers for its customers.

The campaign was created by Havas Milan for Q8.