Work
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Forget Blue Monday, this is Builders' Do Day
In a Braveheart-spoofing call to arms, an inspiring DIYer rouses his fellow bungling builders.
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Credits
powered by
- Agency Accenture Song/Johannesburg
- Production Company Plank Film Productions
- Director Peter Pohorsky
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Credits
powered by
- Agency Accenture Song/Johannesburg
- Production Company Plank Film Productions
- Director Peter Pohorsky
Credits powered by
Credits
powered by
- Agency Accenture Song/Johannesburg
- Production Company Plank Film Productions
- Director Peter Pohorsky
DIY is incredibly satisfying when you nail it, but it sometimes takes a kick up the trouser to actually get motivated.
Addressing this issue in a delightfully comedic style is The Stand, the latest spot from South African home improvement retailer Builders, in which an impassioned gent rides his mower to rouse a group of paint-splattered hopefuls into doing battle with the day.
Shot by Peter Pohorsky through Plank Film, with the concept from Accenture Song in Johannesburg, this joyful spoof makes a wannabe worker from the bravest of hearts.
