Fogg directs Money Makers for American Express
Fogg directs a breathlessly jam-packed comic tour-de-force in his charming new film for American Express.
Channelling MTV’s iconic Cribs and with the backing of Luniz’s stone-cold 1995 classic I’ve Got 5 On It, the film is rammed to the gunnels with comic-vignettes of a man living his best life whilst explaining the myriad ways in which the new American Express Platinum Cashback card can save you money for the finer things in life.
Created by McGarry Bowen and produced by Moxie Pictures, the spot impressively showcases Fogg’s trademark comic verve, pacing and pitch-perfect timing, the one’s a toe-tapper that never outstays its welcome.
Credits
powered by- Agency dentsu mcgarrybowen/London
- Production Company Moxie Pictures/London
- Director Fogg
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Credits
powered by- Agency dentsu mcgarrybowen/London
- Production Company Moxie Pictures/London
- Director Fogg
- Executive Creative Director Paul Cohen
- Creative Director Nick O'Brien Tear
- Creative Sarah Watson
- Producer Alexis Myers
- Executive Producer Sue Caldwell
- Production Designer Ben Preston
- DP Miles Ridgway
- Production Designer Rosy Thomas
- Editor Al Sinclair
Credits
powered by- Agency dentsu mcgarrybowen/London
- Production Company Moxie Pictures/London
- Director Fogg
- Executive Creative Director Paul Cohen
- Creative Director Nick O'Brien Tear
- Creative Sarah Watson
- Producer Alexis Myers
- Executive Producer Sue Caldwell
- Production Designer Ben Preston
- DP Miles Ridgway
- Production Designer Rosy Thomas
- Editor Al Sinclair