Elijah Wood will take SKITTLES to a Super Bowl viewer's house (though he does not know the way)
In its latest Big Game stunt, the iconic brand partners with GoPuff to deliver a live commercial from a fan's front garden.
Credits
powered by- Talent Elijah Wood
If you need something transported reliably, there are few better halflings people to ask than Frodo Baggins Elijah Wood, as SKITTLES and GoPuff hope to prove this February.
Bringing back its impressive trend of Super Bowl stunts - from putting on a Broadway show to creating a spot for an audience of one - this year's offering, Deliver The Rainbow, intends to have a live commercial performed at a fan's doorstep... mid-game.
To tease the cheeky idea, a typically on-brand slice of surreality sees the aforementioned Wood (also set to appear in the live spot) beckoned by a mysterious horn; delivering an impassioned performance that's reminiscent of the similarly Skittles-cursed worker in 2007's Touch.