Director Luisa Kracht joins Bold
Kracht strives to elicit emotion from the viewer whether that be a laugh or a more heartfelt reaction.
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Bold announce that Argentina-born and Barcelona-based Director Luisa Kracht has joined their curated roster for representation in the UK and Holland.
What sets Kracht’s work aside is the cinematic scope she brings to her work with is perfectly illustrated in her latest spot for Nubank, through Weiden Kennedy and Stink Sao Paulo.
Her mastery of the sincerely absurd can be seen in the Dia Supermarket work and as for physical comedy that’s cinematic, no problem, just look at the beautifully shot spot for Orange x Netflix. Who doesn’t like watching other peoples' mishaps in glorious slow motion?
Kracht strives to elicit emotion from the viewer whether that be a laugh or a more heartfelt reaction. She never fails to get the best out of her actors' performances regardless of the genre. With a reel that effortlessly balances visual narrative and comedy with beautiful cinematic imagery and her mastery of clever in-camera techniques as showcased in her work for McDonald's.
