Deliveroo’s delicious dilemma
Pablo London's cinematic spot for the takeaway delivery service combines high wire acrobatics, puppetry and slick VFX to create an immersive food fantasy world.
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Credits
powered by
- Agency Pablo/London
- Production Company BLINKINK
- Director Joseph Mann
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Credits
powered by
- Agency Pablo/London
- Production Company BLINKINK
- Director Joseph Mann
- Editing Final Cut/London
- Post Production/VFX Untold Studios
- Music Major Tom
- Sound Wave Studios/London
- Executive Producer Josef Byrne
- Producer Jack Bristow
- DP Joe Douglas
- Art Director Alison Dominitz
- Editor James Rosen
- Creative Director Ben Cronin
- Colorist Aubrey Woodiwiss
- Executive Producer Tomek Zietkiewicz
- Executive Producer Tom Igglesden
- Sound Engineer Tony Rapaccioli
- Creative Martins Millers
- Creative David Carr
- Creative Gustavo Bonzanini
- Executive Creative Director Dan Watts
- Head of Production Tom Moxham
- Managing Creative Director Laura Rogers
- Senior Producer Adrianne Godfrey
- Senior Producer Rose Reynolds
Credits
powered by
- Agency Pablo/London
- Production Company BLINKINK
- Director Joseph Mann
- Editing Final Cut/London
- Post Production/VFX Untold Studios
- Music Major Tom
- Sound Wave Studios/London
- Executive Producer Josef Byrne
- Producer Jack Bristow
- DP Joe Douglas
- Art Director Alison Dominitz
- Editor James Rosen
- Creative Director Ben Cronin
- Colorist Aubrey Woodiwiss
- Executive Producer Tomek Zietkiewicz
- Executive Producer Tom Igglesden
- Sound Engineer Tony Rapaccioli
- Creative Martins Millers
- Creative David Carr
- Creative Gustavo Bonzanini
- Executive Creative Director Dan Watts
- Head of Production Tom Moxham
- Managing Creative Director Laura Rogers
- Senior Producer Adrianne Godfrey
- Senior Producer Rose Reynolds
Directed by Joseph Mann through Blinkink, Decision Time shines a spotlight on the tasty challenge of choosing your next meal on Deliveroo.
The film follows the journey of hungry consumer as we watch her initially scroll through an array of flavourful options, then being immersed in a world of hyperbolic food suggestions.
She dances with a burger through a starry dreamscape surrounded by floating tacos and spinning sushi, eventually falling back to earth in a shower of crispy fried chicken.
The spot, VO’d by Game of Thrones’ Owen Teale, makes use of live-action-shots and a mixture of in-camera and post-FX to achieve a sense of the world inside the hero character’s imagination.
