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Dave & Busters – Dingpiphany

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Was it Ella Fitzgerald who famously said, "it don't mean a thing if it ain't got that ding"?

Whatever she actually sang, the sentiment can certainly be attributed to the euphoric rush gleaned from a winning moment in an arcade; a feeling brilliantly brought to life by Keith Scholfield and Mother in this entertaining spot for Dave & Busters.

Jumping between some ever-evolving players having a Dingpiphany in a sparkling sports bar, this joyously appealing and smartly edited spot (from Cut+Run’s Rob Ryang) is a 'ding ding ding' winner.

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