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Caviar appoints Patch Wadsworth as Head of Production
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Wadsworth brings experience spanning Super Bowl commercials, major UK brand campaigns, film and television.
Caviar has appointed Patch Wadsworth as Head of Production, bringing extensive freelance production experience across UK and international commercials, alongside credits in film and television.
Having worked his way up through the production department, Wadsworth spent the majority of his career as a freelance Production Manager, collaborating with a wide range of production companies, directors, producers, agencies and crews. A significant part of his experience has involved US projects shooting in the UK and internationally, alongside UK productions of varying scales.
His commercial credits include a number of Super Bowl campaigns and major UK projects, including Tesco Christmas. Over the years, he has worked on productions for Amazon, CocaCola, Apple, Spotify, WhatsApp, Xbox, Levi’s, Tiffany & Co., Tesco and John Lewis.
For Wadsworth, the appeal of production began with his first industry role: working as a runner on John Lewis’s Monty the Penguin Christmas campaign. The experience gave him his first taste of the production process and confirmed the career he wanted to pursue.
“I’ve always loved the mechanics of production,” says Wadsworth. “Taking an ambitious creative, working out how to make it happen, building the right team and getting as much production value onto the screen as possible. Working in different teams and across different production models has also given me the chance to learn from some brilliant people along the way.”
Beyond commercials, Wadsworth worked on Documentary Now! Season 4 with Broadway Video and Silver Haze with EMU Films. That experience across film and television was an important part of what drew him to Caviar, whose work spans all three disciplines.
“Moving into the Head of Production role at Caviar felt like the right next step,” he says. “I’m really excited to be part of a company with the scale and success of Caviar, but also one that works across commercials, film and television. Having worked in those different worlds myself, the breadth of what Caviar does was a big part of what attracted me to the company and where I see a lot of opportunity to learn and grow.I look forward to working with the incredible team at Caviar”.
Sorcha Shepherd, Company Director and Executive Producer at Caviar, comments: “Patch brings a wealth of production experience and a real enthusiasm for how great work gets made. He understands what it takes to turn an ambitious idea into a successful production, and the importance of bringing the right people together to do it. His experience across commercials, film and television makes him a great fit for Caviar, and we’re delighted to have him on board.”
