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Broken Heart Love Affair – If it's not Made with Love

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Titled If It’s Not Made With Love, this amusing spot created by Broken Heart Love Affair expresses the agency’s remit to bring a passion for advertising back to consumers, clients and the creative community.

Dripping with the nostalgic charm of a real Italian kitchen scene, complete with operatic score, the campaign, directed by Abigail Ballanger through Drip Studio, depicts a woman whose desire to prepare a delicious authentic meal for her husband seems to be on the wane. 

Covertly resorting to serving him up a microwaved ‘Just Like Nonna’s’ frozen lasagne, it seems what she’d really like to do is say to her hungry hubby is… "pasta la vista baby."

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