Berluti opens a new chapter

The fashion house has unveiled a new series of films created in collaboration with director Remi Besse, marking the beginning of a new visual chapter.

Conceived as a series of ballads, the films showcase the house’s latest menswear collections through a cinematic language rooted in movement, rhythm and architecture.
Shot at the Philharmonie de Paris and the Centre National de la Danse, the locations are not mere backdrops but integral narrative elements, their sculptural forms and spatial dynamics echoing the fluidity and precision of the garments.

Besse who is repped by iconoclast approaches the project with a restrained yet immersive sensibility, allowing choreography, light and texture to guide the viewer’s gaze. The films balance intimacy and monumentality, capturing Berluti’s craftsmanship within environments dedicated to artistic excellence.

With creative advisory and production led by creative Studio Scald, and cinematography by Hugo Carlier (XO management), this first film-led expression signals a renewed visual direction for the House, placing cinematic storytelling at the core of its strategy.