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Bashy – Sweet Boys Turned Sour

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British rapper Bashy reflects on his youth in this soulful multi-media promo for his track Sweet Boys Turned Sourdirected by George Power through BLINKINK.

The dynamic creative layers live action shots with photomontages, morphing claymation props, and colourful, cartoonish characters animations that bring Bashy’s punchy and reflective lyrics to life. 

The team at BLINKINK quoted: "Bashy reflects on the trials and tribulations of his younger self in this music video. The influential demonic character growing up is the local area personified, shown through a mixed-media animation style and appearing in childlike colours, far too tempting for any kid, sweet or sour, to resist."

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