Atlantic gets comfortable in uncomfortable situations
The French air conditioning manufacturer and Ogilvy Paris take us into some stressful homes to test their product's abilities.
Credits
powered by- Agency Ogilvy/Paris
- Production Company Caviar/Paris
- Director Cloe Bailly
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Credits
powered by- Agency Ogilvy/Paris
- Production Company Caviar/Paris
- Director Cloe Bailly
- Chief Creative Officer/President Matthieu Elkaim
- President Emmanuel Ferry
- Creative Director Regis Boulanger
- Creative Director Romain Repellin
- Art Director Julien Bon
- Copywriter Victor Chevalier
- Producer Barthelemy de Champsavin
Credits
powered by- Agency Ogilvy/Paris
- Production Company Caviar/Paris
- Director Cloe Bailly
- Chief Creative Officer/President Matthieu Elkaim
- President Emmanuel Ferry
- Creative Director Regis Boulanger
- Creative Director Romain Repellin
- Art Director Julien Bon
- Copywriter Victor Chevalier
- Producer Barthelemy de Champsavin
It's tough to feel comfortable when faced with a situation that's noisy, dangerous or just plain creepy.
However, French leader in thermal comfort solutions (i.e. air conditioning) Atlantic's surreally humorous new campaign from Ogilvy Paris is here to tell us that even rooms filled with Dolls, Doberman or Babies can be rendered agreeable with a spot of temperature control.
Shot by Caviar's Cloe Bailly, the three spots take a lovely concept and make them into entertaining sketches that both amuse and entertain.