Asda cracks out the Bublé
The supermarket chain's cheeky teaser confirms Canadian crooner Michael Bublé is to be the star of its 2023 Christmas campaign directed by Taika Waititi.
)
Credits
powered by
- Agency Havas/London
- Production Company Hungry Man
- Director Taika Waititi
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by
- Agency Havas/London
- Production Company Hungry Man
- Director Taika Waititi
- Social One Green Bean/London
- Producer (Product) Friend
- Editing Cabin Editing Company/London
- Post-Production Rascal Post Production
- Executive Producer The Mill/London
- Post Producer Time Based Arts
- Sound Creative Outpost
- Music The Music Lab
- Chief Creative Officer Vicki Maguire
- Executive Creative Director Dan Cole
- Creative Director Nick Hearne
- Creative Partner (Brand) Nathalie Gordon
- Creative Partner (Product) Nick Allsop
- Producer Hannah Stone
- DP Mike Berlucchi
- Senior Designer Sam Kallen
- Creative Production Director Dean Trendler
- Director (Product) Ruth Pickett
- Head of Film Louise Bonnar
- Production Lead Olivia Riddle
- Producer (Product) Camilla Cullen
- DP David Miller
- Senior Producer (Brand) Sarah Cowen
- Producer (Product) Liberty Willison
- Editor/Owner Chan Hatcher
- Editor Talia Pasqua
- Editing Producer Joanna Dawson
- Executive Post Producer Kayt Hall
- Editor (Product) Nina Sacharow
- VFX Supervisor Kalle Lundberg
- Creative Director Kalle Lundberg
- Head of Production James Beck
- Colorist James Bamford
- Executive Producer Colin Oaten
- Post Producer Angie Broomfield
- Head of Sound Dave Robinson / (Sound Designer/Audio Mixer)
- Sound Designer Dave Robinson / (Sound Designer/Audio Mixer)
- Sound Designer Tom Lane
- Executive Producer Audio Post Caroline McNulty
- Senior Audio Post Producer Caroline McNulty
- Food Stylist Katie Giovanni
- Managing Partner/Executive Producer Matt Buels
Credits
powered by
- Agency Havas/London
- Production Company Hungry Man
- Director Taika Waititi
- Social One Green Bean/London
- Producer (Product) Friend
- Editing Cabin Editing Company/London
- Post-Production Rascal Post Production
- Executive Producer The Mill/London
- Post Producer Time Based Arts
- Sound Creative Outpost
- Music The Music Lab
- Chief Creative Officer Vicki Maguire
- Executive Creative Director Dan Cole
- Creative Director Nick Hearne
- Creative Partner (Brand) Nathalie Gordon
- Creative Partner (Product) Nick Allsop
- Producer Hannah Stone
- DP Mike Berlucchi
- Senior Designer Sam Kallen
- Creative Production Director Dean Trendler
- Director (Product) Ruth Pickett
- Head of Film Louise Bonnar
- Production Lead Olivia Riddle
- Producer (Product) Camilla Cullen
- DP David Miller
- Senior Producer (Brand) Sarah Cowen
- Producer (Product) Liberty Willison
- Editor/Owner Chan Hatcher
- Editor Talia Pasqua
- Editing Producer Joanna Dawson
- Executive Post Producer Kayt Hall
- Editor (Product) Nina Sacharow
- VFX Supervisor Kalle Lundberg
- Creative Director Kalle Lundberg
- Head of Production James Beck
- Colorist James Bamford
- Executive Producer Colin Oaten
- Post Producer Angie Broomfield
- Head of Sound Dave Robinson / (Sound Designer/Audio Mixer)
- Sound Designer Dave Robinson / (Sound Designer/Audio Mixer)
- Sound Designer Tom Lane
- Executive Producer Audio Post Caroline McNulty
- Senior Audio Post Producer Caroline McNulty
- Food Stylist Katie Giovanni
- Managing Partner/Executive Producer Matt Buels
Asda has released a 60-second pre-spot spot, created by Havas London and produced by Hungry Man, that puts speculation to rest as Bublé debuts as its latest seasonal recruit.
Ahead of the retailer’s 90-second Christmas ad launching on 4 November, the teaser, titled Pop the Bublé, follows the investigations of a trio of plucky Asda colleagues who are relaxing on a break enjoying idle bants about cats and suchlike, when they are disturbed by a strange ‘gurgling’ sound.
Following the source of the curious noises, they journey through a fantastical Asda festive warehouse eventually reaching a mysterious door behind which the velvet voiced Bublé is performing pre-song gargles and preparing to remind us that “It’s Beginning to Look a Lot Like Christmas”.
