Argos announces Christmas is on
The retail chain busts its baubles with a cheeky ad preparing for extra fun festivities after last year’s disappointment.
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Credits
powered by
- Agency The&Partnership/London
- Production Company CANADA/UK
- Director Realite
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Credits
powered by
- Agency The&Partnership/London
- Production Company CANADA/UK
- Director Realite
- Editor Carlos Font Clos
- Executive Producer Kirsty Oldfield
- Senior Post Producer Phil Whalley
- Post Producer Polly Durrance
- VFX Supervisor Hugo Saunders
- Colorist Marc Morato
- HP Deborah Whitfield
- Creative Director/Founder Anthony Moore
- Music Supervisor Josh Gibbard
- Music Supervisor Sian Rogers
- Sound Engineer Mark Hills
- Managing Director Gary Simmons
- Executive Creative Director Yan Elliott
- Executive Creative Director Micky Tudor
- Creative Dan Dehlavi
- Creative Carl Storey
- Head of Integrated Production Charles Crisp
- Deputy Head of Integrated Production Rick Carter
- Producer Alfie Glover-Short
- Executive Producer Daisy Gautier
- Producer Luke Plaister
- DP Douwe Hennink
- Editor Chris Wilson / (Editor)
- CG Supervisor Tony Landais
- Shoot Supervisor/Compositor James Adamson
- Composer Matt Tamsedge
Credits
powered by
- Agency The&Partnership/London
- Production Company CANADA/UK
- Director Realite
- Editor Carlos Font Clos
- Executive Producer Kirsty Oldfield
- Senior Post Producer Phil Whalley
- Post Producer Polly Durrance
- VFX Supervisor Hugo Saunders
- Colorist Marc Morato
- HP Deborah Whitfield
- Creative Director/Founder Anthony Moore
- Music Supervisor Josh Gibbard
- Music Supervisor Sian Rogers
- Sound Engineer Mark Hills
- Managing Director Gary Simmons
- Executive Creative Director Yan Elliott
- Executive Creative Director Micky Tudor
- Creative Dan Dehlavi
- Creative Carl Storey
- Head of Integrated Production Charles Crisp
- Deputy Head of Integrated Production Rick Carter
- Producer Alfie Glover-Short
- Executive Producer Daisy Gautier
- Producer Luke Plaister
- DP Douwe Hennink
- Editor Chris Wilson / (Editor)
- CG Supervisor Tony Landais
- Shoot Supervisor/Compositor James Adamson
- Composer Matt Tamsedge
With 2020’s jingle bells all a jangle, this joyous ad created by The&Partnership gleefully carols the message Baubles to Last Year, Christmas is On!
Directed by RÉALITÉ, through production company CANADA, the boisterous ad showcases the pure jubilation of the season and catalogues (see what we did there?) all the ways British families across the country can go BIG this year.
It's packed with examples of cool yuletide activities, such as blow-torching the Christmas pud, baubling your beard for the office Xmas jumper contest, and, most importantly, selecting gifts from the famous Argos directory. An activity cleverly referenced by the spot’s red-frame aesthetic.
Yan Elliot, Global ECD, The&Partnership commented: “One thing we know for sure is we all deserve a proper Christmas this year. As always, Argos is primed and ready to deliver it wherever you are, up or down the country. So let’s get together, go big, and say Baubles to last year”.
