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Amazon – Amazon Alexa: Not Everything Makes the Cut

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Harrison Ford and Forest Whitaker star in this year's Amazon Alexa Super Bowl spot created by Amazon's creative team. The 90-second film tells the story of all the times Amazon's integration of Alexa didn't quite work out. From an Alexa-enabled electric toothbrush to a dog collar that seems to speak dog, this funny spot is all about the fails... 

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