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DOE – Department of Education: Fire It Up

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  • Creative Producer
  • Film Producer
  • Film Producer
  • Head of Design
  • Creative Lead Matt Lee
  • Production Partner
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Sparks quite literally fly in the Department of Education's new campaign to change perceptions about apprenticeships. 

Created by M&C Saatchi London, the campaign launches with a stylish spot in which modern-day apprentices are seen heading off to work and generating electricity from their fingertips, in a strong visual metaphor for their energy, passion and spirit.

The ad was directed by Stink FilmsTom Green. 

 

 

 

 

 

 

 

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