SNCF: Fireworks

One of French train company SNCF's goals is 'to offer everyone the freedom to easily move around while preserving the planet'. Trains give off 30 times less CO2 than cars and 20 times less than planes and Eeach day in France five million people choose the train, which means five million tonnes less of CO2 in the environment. To mark this fact SNCF, TBWAParis and directors Caravane have created this stunning film which uses nature to create a celebratory message for its customers. 

The film showcases the successive blooming of a multitude of flowers with five images taken every five seconds, day and night; a total of 14 000 images per flowers were recreated. 50 varieties of flowers and more than 200 hours of shots were necessary for the filming. You can see more about how the film was made with making of video below.