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International Committee of the Red Cross – ICRC: The One Gift Santa Can't Deliver

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A bedraggled Father Christmas crosses a war zone to help a little girl's dreams come true in this sobering spot for the International Committee of the Red Cross.

Created by adam&eveDDB the campaign aims to raise awareness of the International Committee of the Red Cross’ work to reunite missing people - more than 100,000 at last count - with their families across the world. 

Directed by Independent Films' Gary Freedman, the two-minute film tells the story of a little girl who has been separated from her family due to conflict. All she wants for Christmas is to be reunited with them, and the narrative follows Santa Claus on his mission to make her wish come true. 

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