Currys/PC World: The Magic of Christmas Upgraded
Currys PC World has launched its Christmas 2019 campaign, with the new spot highlighting how amazing technology can be used to help customers unlock the magic of Christmas.
Credits
powered by- Agency AMV BBDO/London
- Production Company Biscuit Filmworks UK
- Director Andreas Nilsson
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Credits
powered by- Agency AMV BBDO/London
- Production Company Biscuit Filmworks UK
- Director Andreas Nilsson
- Sound Design 750mph
- Post Production The Mill London
- Director of Photography Lasse Frank
- Agency Producer Trish Russell
- Agency Producer Lucia Fioravanti
- Creative Jack Smedley
- Creative George Hackforth-Jones
- Director Andreas Nilsson
- Producer Kwok Yau
- Creative Director Andy Clough
- Creative Director Richard McGrann
Credits
powered by- Agency AMV BBDO/London
- Production Company Biscuit Filmworks UK
- Director Andreas Nilsson
- Sound Design 750mph
- Post Production The Mill London
- Director of Photography Lasse Frank
- Agency Producer Trish Russell
- Agency Producer Lucia Fioravanti
- Creative Jack Smedley
- Creative George Hackforth-Jones
- Director Andreas Nilsson
- Producer Kwok Yau
- Creative Director Andy Clough
- Creative Director Richard McGrann
Currys PC World has launched its Christmas 2018 campaign, with the new spot highlighting how amazing technology can be used to help customers unlock the magic of Christmas.
The commerical, created by AMV BBDO and directed by Andreas Nilsson through Biscuit London, places us in a Victorian setting but infuses the story with 21st century technology to demonstrate modern-day tech's potential to upgrade Christmas, from carol singers using Microsoft Surface Pro tablets in place of hymn books, and a woman using Google Home Hub to play Christmas tunes to her house guest.
The campaign will feature 40-, 30- and 20-second hero TV executions, airing from today [November 1] until Sunday November 18.
Connections
powered by- Agency AMV BBDO
- Post Production The Mill London
- Production Biscuit Filmworks UK
- Sound Design 750mph
- Agency Producer Trish Russell
- Creative George Hackforth-Jones
- Creative Jack Smedley
- Creative Director Richard McGrann
- Creative Director Andy Clough
- Director Andreas Nilsson
- Director of Photography Lasse Frank
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