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Party City – Party City: The Children Are Coming

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  • SVP Group Creative Director - Art
  • Senior Copywriter
  • Senior Copywriter
  • Senior Art Director
  • Senior Copywriter
  • SVP Executive Producer
  • Associate Producer
  • SVP Group Creative Director - Copy
  • SVP Executive Producer
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Halloween's just round the corner, and that can only mean one thing: the trick or treating hordes are on their way. Luckily, Party City is on hand to kit everyone out with costumes and candy. 

The 60-second spot, created by Hill Holiday and directed by Jonathan Herman through The Corner Shop LA, opens with an odd character on a bike warning the town that 'the children are coming!' Mums and dads are seen frantically putting the finishing touches to their Halloween decorations, as a massive army of kids, dressed up as skeletons, werewolves, mini Chewbaccas and dinosaurs, appears over the hill, Lord of the Rings style.

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