Smart Energy: Powering Britain
This likeable spot from AMV BBDO demonstrates the myriad ways we consume energy & encourages us to save power by switching to a smart meter.
Credits
powered by-
- Production Company HLA
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Credits
powered by- Production Company HLA
- Post Production The Mill London
- Art Director Colin Jones
- Copywriter Phil Martin
- Agency Producer Sophie Honour
- Director Simon Ratigan
- Creative Director Phil Martin
- Creative Director Colin Jones
Credits
powered by- Production Company HLA
- Post Production The Mill London
- Art Director Colin Jones
- Copywriter Phil Martin
- Agency Producer Sophie Honour
- Director Simon Ratigan
- Creative Director Phil Martin
- Creative Director Colin Jones
As part of the five year campaign to install new, energy saving smart meters in every home in Britain by 2020, AMV BBDO has created this likeable docu-style film.
Directed by Simon Ratigan through HLA, the spot shows just how much power we use every day by focusing on simple, humorous, well-observed, human moments - from boiling the kettle to mowing the lawn - that capture the everyday habits and idiosyncrasies of a population. Simple but effective.
Connections
powered by- Agency AMV BBDO
- Post Production The Mill London
- Production HLA
- Art Director Colin Jones
- Copywriter Phil Martin
- Creative Director Phil Martin
- Creative Director Colin Jones
- Director Simon Ratigan
Unlock this information and more with a Source membership.