Nike: Until We All Win

In the wake of the #MeToo movement and before International Women's Day, W+K Portland and Nike have released this spot to challenge perceptions of sportswomen in society.

The commerical centers around Serena Williams, who overcame harsh criticism from the public to become one of the greatest athletes of all time. In a voiceover paired with clips of her playing tennis, Williams delivers a powerfully-topical message: "There's no wrong way to be a woman."