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Oui – Oui.sncf: The Diva

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The race is on in this desert land, populated with bursting icicles, as a team of intrepid travellers venture through the vastness to reach their holidays.

While it might seem that director Andreas Nilsson has painted life on Mars in this spot - can you imagine? - thanks to the surrealist set design, operatic music and magical characters, it reveals the surge that people feel when they're inspired to travel.

Created by TBWA/PARIS, the spot promotes the services of travel brand Oui.sncf, which aims to respond better to client needs by providing more bespoke trips.

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