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Lotto – Lotto: People in Your Life

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Take a look back at your year and you'll realise that it's the people who have stood by your side that make up the bulk of your memories in 2017.

AMV BBDO tap into this idea with their Christmas campaign for Lotto, injecting a burst of reality in the two-minute spot by using clips shot on a smart phone to create an intimate and documentary-esq feeling.

Helmed by Joshua Neale, the spot charts Katy's year - including all her highs and lows - ultimately reminding us that if we were to win the lottery, those around us would also be impacted.

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