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Tesco Ireland: Family Makes Us Better
This new spot from ROTHCO for Tesco Ireland is a poetic paean to family.
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Credits
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- Agency Rothco
- Production Company SMUGGLER
- Post Production Screen Scene
- Location Service Antidote
- Director of Photography Joe Cook
- Art Director Shay Madden
- Copywriter Morgan Fiebig
- Agency Producer Emma Ellis
- Executive Creative Director
- Creative Paddy Geraghty
- Director Joshua Neale
- Producer Jason Scanlon
- Post Producer Peter Greene
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Credits powered by
Credits
powered by
- Agency Rothco
- Production Company SMUGGLER
- Post Production Screen Scene
- Location Service Antidote
- Director of Photography Joe Cook
- Art Director Shay Madden
- Copywriter Morgan Fiebig
- Agency Producer Emma Ellis
- Executive Creative Director
- Creative Paddy Geraghty
- Director Joshua Neale
- Producer Jason Scanlon
- Post Producer Peter Greene
Tesco Ireland and creative agency ROTHCO have launched the first commercial of a new three-year campaign that sees a re-positioning for Tesco Ireland. Following on from the successful Christmas campaign Here’s to the Hosts, the new spot, called Family Makes Us Better, aims to put authentic family life at the heart of the Tesco business.
The film was directed by Smuggler London's Joshua Neale and was shot over four days. It features real families from all over Ireland as they go about their daily lives.
Connections
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- Agency Rothco
- Location Service Antidote
- Post Production Screen Scene
- Production Smuggler
- Art Director Shay Madden
- Creative Paddy Geraghty
- Director Joshua Neale
- Executive Creative Director Alan Kelly
- Producer Jason Scanlon
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