OtterBox: Ultra Bear-Resistant Venture Coolers
Fed up with bears stealing your picnic? OtterBox are here to help in this new spot by CP+B and Bob Industries.
Credits
powered by
- Agency Crispin Porter + Bogusky
- Production Company Bob Industries
-
-
-
Unlock full credits and more with a Source + shots membership.
Credits
powered by
- Agency Crispin Porter + Bogusky
- Production Company Bob Industries
- Editing Company Spot Welders LA
- Grade Company 3 LA
- Post Production Method Studios
- Music Butter Music and Sound
- Editor Haines Hall
- Executive Creative Director Tony Calcao
- Executive Producer TK Knowles
- Executive Producer John O'Grady
- Chief Creative Officer Ralph Watson
- Director Brigg Bloomquist
- Producer Brian Etting
- Head of Integrated Production Alina Moeller
- Associate Creative Director Brian Caruso
- Associate Creative Director Marthon Pucci
- Colourist Stefan Sonnenfeld
- Bear
Credits
powered by
- Agency Crispin Porter + Bogusky
- Production Company Bob Industries
- Editing Company Spot Welders LA
- Grade Company 3 LA
- Post Production Method Studios
- Music Butter Music and Sound
- Editor Haines Hall
- Executive Creative Director Tony Calcao
- Executive Producer TK Knowles
- Executive Producer John O'Grady
- Chief Creative Officer Ralph Watson
- Director Brigg Bloomquist
- Producer Brian Etting
- Head of Integrated Production Alina Moeller
- Associate Creative Director Brian Caruso
- Associate Creative Director Marthon Pucci
- Colourist Stefan Sonnenfeld
- Bear
Yogi Bear's days of stealing picnics may be over thanks to this new ad for Otterbox's Bear-Resistant coolers.
Many brands claim their product is 'bear proof', but Otterbox, the number one-selling smartphone case brand in the US, put their money where their mouth is in this amusing new stunt.
Created by CP+B Boulder, this spot sees the brand fill one of the coolers with fish, then allow a real Kodiak Grizzly, named TAG, to try its luck breaking in. Not content to settle with this test, the brand then gave the bear an electronic switchboard with real buttons that triggered a falling piano, a wrecking ball, firecrackers and an angry wrestler.
The spot was shot by Brigg Bloomquist through Bob Industries.
Connections
powered by
- Agency Crispin Porter + Bogusky
- Editing Company Spot Welders LA
- Grade Company 3 LA
- Music Butter Music and Sound
- Post Production Method Studios
- Production Bob Industries
- Chief Creative Officer Ralph Watson
- Colourist Stefan Sonnenfeld
- Director Brigg Bloomquist
- Editor Haines Hall
- Executive Creative Director Tony Calcao
- Executive Producer TK Knowles
- Executive Producer John O'Grady
- Bear TAG
Unlock this information and more with a Source membership.
