Publicis Unveil What Goes on 'Behind Car Doors'

Renault – Publicis Unveil What Goes on 'Behind Car Doors'

Credits

Agency Publicis London/UK

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Credits

Agency Publicis London/UK
Sound Design Grand Central Recording Studios (GCRS)
Post Production Baker Street Productions
Editor Lewis Rose
Art Director Madelien Scholten
Copywriter Helena Heras
Director Adam Kaleta
Producer Nicola Turek

Producer Phil Vanier
Creative Director Marcus Iles
Creative Director Al Baird
PR Agency

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'Mother Pucker' and 'Father of Daughters', AKA Anna Whitehouse and Simon Hooper, have agreed to let Renault record their family car trips for a social experiment that looks at life Behind Car Doors with Publicis London and MSLGROUP.

In the launch video, directed by Adam Kaleta of Baker Street Productions, we explore some of the situations that can be expected in the two influencer's respective Renault Scénics, from car sing-a-longs to sleeping partners who promised to help navigate to a quick change as one child poos 'all the way up to her neck'. Aren't kids adorable?

For those wishing to join the two's combined 700,000 Instagram followers on this journey, the two will be posting "monthly to their social channels showing their experiences behind the doors of the Renault Scénic...the footage will include the highs and lows, a warts and all account of family travel" according to a Publicis spokesperson.