NBA 2K18: Shaq’s Press Conference
What happens when Shaq and Kobe go head to head? Find out in this new spot by CP+B LA.
Credits
powered by- Agency Crispin Porter + Bogusky
- Production Company Caviar LA
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Credits
powered by- Agency Crispin Porter + Bogusky
- Production Company Caviar LA
- Post Production Method Studios
- Editing Company Cosmo Street Editorial
- Editor Lawrence Young
- Director of Photography Christophe Lanzenberg
- Chief Creative Officer Kevin Jones
- Director Neil Brennan
- Producer Luke Thomlinson-Clark
- Creative Director Jeff Dryer
- Head of Integrated Production Jake Burnett
- Post Producer Dre Krichevsky
- Post Producer Sean Vada
Credits
powered by- Agency Crispin Porter + Bogusky
- Production Company Caviar LA
- Post Production Method Studios
- Editing Company Cosmo Street Editorial
- Editor Lawrence Young
- Director of Photography Christophe Lanzenberg
- Chief Creative Officer Kevin Jones
- Director Neil Brennan
- Producer Luke Thomlinson-Clark
- Creative Director Jeff Dryer
- Head of Integrated Production Jake Burnett
- Post Producer Dre Krichevsky
- Post Producer Sean Vada
With NBA 2K18 coming out soon, the hit video game franchise has chosen a new star for its Legend Edition cover.
Created by CP+B, the spot sees last year's cover star Kobe Bryant literally re-writes the script for his 2018 replacement and former teammate, Shaquille O’Neal.
The spot was produced by Caviar and helmed by Neal Brennan.
Connections
powered by- Agency Crispin Porter + Bogusky
- Editing Company Cosmo Street Editorial
- Post Production Method Studios
- Production Caviar LA
- Chief Creative Officer Kevin Jones
- Creative Director Jeff Dryer
- Director of Photography Christophe Lanzenberg
- Editor Lawrence Young
- Head of Integrated Production Jake Burnett
Unlock this information and more with a Source membership.