BNP Paribas: Day After; Dishes

BNP Paribas – BNP Paribas: Day After; Dishes

Credits

Agency Publicis Conseil
Production Company Henry

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Credits

Agency Publicis Conseil
Production Company Henry
Post Production Prodigious, Paris
Director of Photography Sebastian Blenkov
Art Director Jean-Marc Tramoni
Copywriter Marc Rosier
Executive Creative Director Fabrice Delacourt
Executive Creative Director Olivier Desmettre

Director Nick Ball
Producer Amandine Ledrappier
Producer Armelle Sudron
Post Producer Frederic Lubin
Sound Designer Esmeralda Leo

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What better way to demonstrate the effectiveness of French bank BNP Paribas' app, then to show how simply it can be used and applied in daily life?

The first spot in the series from Publicis Conseil, Day After (above), echoes the popular Hollywood film, The Hangover, in which a hungover knight wakes up to realise the level of destruction he has inflicted upon his hotel room.

While the second spot (below) - also helmed by Nick Ball - sees a gothic child accept bribes from his parents in a bid to quieten him and shun his adolescent tendencies.

Both spots do well to promote the brand's ability to increase credit card limits and send contacts money effortlessly.

Dishes: