TM Insurance: Dance
A relationship played in reverse and steeped in dance is the focus of this new spot for TM Insurance.
Credits
powered by
- Post Production Trickshot, Reykjavik
- Agency Producer Benedikt Hauksson
- Executive Producer Hlynur Siguri?sson
- Creative Daniel Freyr Freyr Atlason
- Producer Andri i?marsson
Credits
powered by
- Post Production Trickshot, Reykjavik
- Agency Producer Benedikt Hauksson
- Executive Producer Hlynur Siguri?sson
- Creative Daniel Freyr Freyr Atlason
- Producer Andri i?marsson
Directing duo Samuel+Gunnar and Icelandic agency Dodlur have partnered for a new spot for TM Insurance. In the wistful 90-second film we follow a couple travelling backwards in time, from the future to the present day, with the film following their relationship, one which is defined by dance.
“The concept was well-developed from the beginning with an incredibly intricate script and a beautifully layered storyline,” say Samuel+Gunnar. “At the same time, each of the almost 20 different scenarios presented an exciting and unique obstacle creatively and technically.”
The spot was shot through Skot Produictions in Iceland while Samuel+Gunnar are represented by Humble in the US.
Connections
powered by
- Agency Dodlur Iceland
- Post Production Trickshot, Reykjavik
- Production Skot, Reykjavik
- Agency Producer Benedikt Hauksson
- Creative Daniel Freyr Atlason
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