The British Army: Jungle; Sing

Army Recruitment – The British Army: Jungle; Sing

Credits

Agency KARMARAMA
Production Company SMUGGLER

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Credits

Agency KARMARAMA
Production Company SMUGGLER
Sound Design 750mph
Editing Company Marshall Street Editors
Visual Effects MPC London
Music theodore
Editor Spencer Ferszt
Director of Photography Kenneth Seng

Agency Producer Charlotte Lipsius
Agency Producer Rebecca Hunter
Creative James Rooke
Creative Imogen Tazzyman
Production Manager Fiona Martin
Production Manager Adam Evans
Director Henry-Alex Rubin
Producer Molly Pope

Creative Director Adam Kean
Post Producer James Niklasson
VFX Supervisor Dan Sanders
Colourist Matthieu Toullet
Sound Designer Sam Ashwell
Production Designer Lisa Tsouloupa
1st AD

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London advertising agency Karmarama has launched a new major integrated caign to help drive recruitment to the armed forces.

Spearheaded by the Jungle [above] and Sing [below] spots, the This is Belonging caign aims to inspire recruits to sign up to be part of the organisation which, although challenging at times, can form some of the strongest interpersonal bonds.

Along with the two TVC's produced by Smuggler and helmed by Henry-Alex Rubin, the caign will be supported by a series of data-driven display and online films served across social, including YouTube as well as VOD.