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Gatorade: The Boy Who Learned to Fly
Gatorade's new branded short film features an animated version of sporting legend Usain Bolt.
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Credits
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- Agency TBWA Chiat Day Los Angeles/United States of America
- Animation Moonbot Studios, Los Angeles
- Sound Design 740 Sound
- Editor Calvin O'Neal Jr
- Art Director Paulo Cruz
- Copywriter Cyrus Coulter
- Agency Producer Guia Iacomin
- Agency Producer Cristina Martinez
- Agency Producer Stephanie Dziczek
- Executive Creative Director Renato Fernandez
- Executive Producer Lampton Enochs
- Executive Producer Trish Farnsworth-Smith
- Executive Producer Brandon Oldenburg
- Chief Creative Officer
- Head of Production Brian O'Rourke
- Director Jake Wyatt
- Director Limbert Fabian
- Producer Wendell Riley
- Creative Director Mark Peters
- Sound Designer A. Josh Reinhardt
- Sound Designer Rob Marshall
- Sound Designer Chris Pinkston
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Credits powered by
Credits
powered by
- Agency TBWA Chiat Day Los Angeles/United States of America
- Animation Moonbot Studios, Los Angeles
- Sound Design 740 Sound
- Editor Calvin O'Neal Jr
- Art Director Paulo Cruz
- Copywriter Cyrus Coulter
- Agency Producer Guia Iacomin
- Agency Producer Cristina Martinez
- Agency Producer Stephanie Dziczek
- Executive Creative Director Renato Fernandez
- Executive Producer Lampton Enochs
- Executive Producer Trish Farnsworth-Smith
- Executive Producer Brandon Oldenburg
- Chief Creative Officer
- Head of Production Brian O'Rourke
- Director Jake Wyatt
- Director Limbert Fabian
- Producer Wendell Riley
- Creative Director Mark Peters
- Sound Designer A. Josh Reinhardt
- Sound Designer Rob Marshall
- Sound Designer Chris Pinkston
We've already seen Usian Bolt feature in a fantastic commercial for Virgin Media this month, and now TBWAChiatDay Los Angeles has also put Bolt front and center in this animated short film for Gatorade.
Directed by Limbert Fabian and Jake Wyatt through Moonbot Studios, the near-six-minute short is a beautiful realisation of Bolt's early years and his ascent to greatness.
You can also watch a making of film for the spot, below.
Connections
powered by
- Agency TBWA Chiat Day Los Angeles
- Animation Moonbot Studios, Los Angeles
- Sound Design 740 Sound
- Agency Producer Guia Iacomin
- Art Director Paulo Cruz
- Chief Creative Officer Brent Anderson
- Copywriter Cyrus Coulter
- Creative Director Mark Peters
- Director Limbert Fabian
- Executive Creative Director Renato Fernandez
- Head of Production Brian O'Rourke
- Sound Designer Chris Pinkston
- Sound Designer A. Josh Reinhardt
- Sound Designer Rob Marshall
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