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Ben Hampshire [above], the former managing director of The Mill LA, will be heading up new production company Carnage, the UK’s first production company specialising in advertising and digital content solely for car brands.

Backed by Rogue and a private equity partner, Carnage is a creative collective including multi-award-winning directors, producers and key members of the BBC’s original Top Gear team.Commercials director Sam Brown will take the role of executive creative director.

Clients include Audi, Jaguar, Bentley, McLaren, Porsche, Aston Martin, Mercedes-Benz, Renault, Ford, VW and Honda.

 

 

Carnage will produce commercials, online content, film and television, digital, experiential and behind the scenes films. To celebrate the launch, Carnage has created a car-themed colouring book [above] featuring classic cars from the Carnage 'Dream Garage'.

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