Playboy Game Aims to Teach the Art of Seduction
A new online game from MNSTR Paris allows teenagers to hone their seduction technique.
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How's your seduction technique? Do you have the sophisticated, urbane approach of Ron Burgundy, or the slightly less appealing schutzpah of, well, Ron Burgundy? If you need help on your wooing skills, then a new campaign from MNSTR Paris for the Playboy Fragrances is here to help.
No, we don't think of deodourant when the word Playboy is mentioned either, but their new range of Skintouch anti-perspirants, aimed at 13-18 year-olds, is getting a boost with this clever online game which aims to advise teenagers on the art of seduction.
Called smART Seduction, the game features five levels over which users are asked to choose icebreakers to navigate their way through the game and win the heart of a girl.
Interactions create emojis, SMSs and music, and include humorous scenarios which may be familiar to a teenagers universe.
Play the smART Seduction game by clicking here.
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powered by
- Agency MNSTR
- Creative Director Louis Bonichon
- Brand Manager Richard Gala
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