Sourikoff joins Tool

Los Angeles-based integrated production company, Tool, has hired Julia Sourikoff as head of VR & 360. In the newly-created role, Sourikoff will lead Tool’s rapidly growing VR division and report to Dustin Callif, managing partner, digital, and Oliver Fuselier, managing partner, live action. She joins from the Future of Storytelling, where, as senior producer, she helped launch the thought leadership summit in 2010. She also led the growth of the online community to over half a million thinkers, innovative practitioners and cutting-edge technologists, working with world class brands like Adobe, American Express, GE, Google, Microsoft and Time Warner.