Toyota Prius: The Longest Chase
Who says crime doesn't pay? Fame (if not fortune) beckons in this Super Bowl spot for Toyota Prius via Lance Acord.
Credits
powered by- Agency Saatchi & Saatchi Los Angeles/United States of America
- Production Company Park Pictures
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Credits
powered by- Agency Saatchi & Saatchi Los Angeles/United States of America
- Production Company Park Pictures
- Post Production a52
- Editing Company EXILE LA
- Agency Producer Angela Zappella
- Agency Producer Shawn Wilson
- Executive Producer Mary Ann Marino
- Executive Producer Gill Decuir
- Executive Producer Jackie Kelman Bisbee
- Chief Creative Officer Jason Schragger
- Head of Production Anne Bobroff
- Director Lance Acord
- Producer Caroline Kousidonis
- Creative Director Seth Rementer
- Head of Integrated Production Lalita Koehler
- Associate Creative Director Ben Hieger
- Associate Creative Director Verner Soler
- Director of Content Production
Credits
powered by- Agency Saatchi & Saatchi Los Angeles/United States of America
- Production Company Park Pictures
- Post Production a52
- Editing Company EXILE LA
- Agency Producer Angela Zappella
- Agency Producer Shawn Wilson
- Executive Producer Mary Ann Marino
- Executive Producer Gill Decuir
- Executive Producer Jackie Kelman Bisbee
- Chief Creative Officer Jason Schragger
- Head of Production Anne Bobroff
- Director Lance Acord
- Producer Caroline Kousidonis
- Creative Director Seth Rementer
- Head of Integrated Production Lalita Koehler
- Associate Creative Director Ben Hieger
- Associate Creative Director Verner Soler
- Director of Content Production
Lance Acord and Saatchi & Saatchi LA are behind this Super Bowl spot for Toyota Prius, a second one for the car brand after Terri Timely's Heck on Wheels. This spot sees some unusually nice bank robbers on the lam from the law in a Toyota Prius. Cue a loooooong chase, due to the Prius' low fuel consumption, and global notoriety for the 'Pruis 4'.
Connections
powered by- Agency Saatchi & Saatchi Los Angeles
- Editing Company EXILE LA
- Post Production A52
- Production Park Pictures
- Associate Creative Director Verner Soler
- Chief Creative Officer Jason Schragger
- Director Lance Acord
- Executive Producer Mary Ann Marino
- Executive Producer Jackie Kelman Bisbee
- Head of Integrated Production Lalita Koehler
- Producer Caroline Kousidonis
- Director of Content Production Sara Seibert
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