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Bicester Village – Bicester Village: The New Standard Architect; DJ

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Studio segway? Tortoiseshell frames? Statement pair of socks? The man in this funny new ad from Just So definitely has it all.

Created to promote Oxford designer outlet Bicester Village and the selection of clothes and products on sale at the site, the new campaign focusses on menswear and promotes effortless style with an amusing approach. The work, which also features a spot with a pretentious DJ dedicated to vinyl (below), was directed by Jonny Madderson and Jono Stevens.

 

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