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Mainpeople: The Drowning

Director Michael Lockshin helms this clever commercial promoting the launch of charity social network, Mainpeople.

by shots on 1^st April 2015

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Mainpeople – Mainpeople: The Drowning

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Credits

Director of Photography Ivan Lebedev
Copywriter Pavel Karykhalin
Copywriter Michael Lockshin
Executive Producer Pavel Karykhalin
Director Michael Lockshin
Producer Lev Maslov
Producer Natalie Yurchenko
Composer Oleg Karpachev

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Produced to promote the launch of Mainpeople - an international charity social network, this spot sees social media behaviour translated to a real life situation. Directed by Michael Lockshin through Stereotactic Moscow the film sees a drowning man cry for help while onlookers stand idly by to discuss the situation.

Connections

Agency Stereotactic, Moscow
Copywriter Michael Lockshin
Director Michael Lockshin
Director of Photography Ivan Lebedev

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