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Fiat 500X: Blue Pill

Antony Hoffman shows what a blue pill can do to a Fiat 500 in this spot via The Richards Group and Filmmaster.

by shots on 13^th October 2014

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Fiat 500X – Fiat 500X: Blue Pill

Credits

Agency The Richards Group
Production Company Filmmaster Productions/Milan

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Credits

Agency The Richards Group
Production Company Filmmaster Productions/Milan
Visual Effects MPC Los Angeles
Editing Company Charlie Uniform Tango, Dallas
Music Stimmung, Los Angeles
Editor Jack Waldrip
Director Antony Hoffman
Creative Director Lynda Hodge

Creative Director David Canright

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Created by The Richards Group, this amusing spot shows the effect a little blue pill has on the Fiat 500 transforming it into a SUV. Produced by Filmmaster Milan, the piece, which was directed by Antony Hoffman was premiered in a world preview at the Paris Motor Show.

Connections

Agency The Richards Group
Editing Company Charlie Uniform Tango, Dallas
Music Stimmung, Los Angeles
Production Filmmaster Productions
Visual Effects MPC Los Angeles
Director Antony Hoffman
Editor Jack Waldrip

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