AudienceScience appoints vice VP of marketing

Global advertising technology and services company AudienceScience has announced the appointment of Shelley Eleby as vice president of marketing. In her new role Eleby will focus on defining the company’s core messaging and illustrating how AudienceScience’s technology fulfils the needs of global interactive marketers looking for increased transparency and data ownership. Eleby brings nearly two decades of experience in strategic planning, product development and marketing to the new role.