@radical.media adds Luscombe

London-based production company @radical.media has announced the signing of director Lucy Luscombe for commercial representation. Luscombe has previously helmed spots for brands including Nike, Liberty, Vogue, Warp Records, Channel 4, and British Heart Foundation. The director has received recognition including Underwire outstanding female talent, BFI Future Film Award and a UKMVA nomination. The director is currently wrapping on three music videos and a branded documentary.