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James McKenna has been appointed as the new creative director of TBWA’s Digital Arts Network (DAN). Reporting to group creative director, Fabio Costa, McKenna will work across the existing DAN client base which includes Nissan, Infiniti, Energizer and Hillshire Brands. With an impressive career spanning more than twelve years’ experience in the digital space, with companies such as Sony, Coca-Cola, BMW, AT&T and T-Mobile, McKenna has been described as the perfect fit for the Los Angeles-based Network.

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