McDonald's - Goodnight, See You for Breakfast - Gavin Yin
McDonald’s Taiwan reimagines Fei Yu-Ching’s iconic Goodnight Song as a nightly ritual that encourages people to sleep earlier so they can wake up in time for breakfast.
Mr. Submarine, a classic Chicago-based sub sandwich chain with 20 locations scattered across the city and suburbs, released a new campaign featuring 50 unique ads to celebrate its 50th anniversary.
Mr. Submarine, a classic Chicago-based sub sandwich chain with 20 locations scattered across the city and suburbs, released a new campaign featuring 50 unique ads to celebrate its 50th anniversary.
Mr. Submarine, a classic Chicago-based sub sandwich chain with 20 locations scattered across the city and suburbs, released a new campaign featuring 50 unique ads to celebrate its 50th anniversary.
Folksam - Life Can Be Tough - Bike Vacation - Torstein Bjorklund
Torstein Bjørklund directs Folksam’s new campaign Saving and Insurance – for a Simpler Reality, a warm and humorous look at life’s everyday chaos and the comfort that comes when things finally go right.
Folksam - Life Can Be Tough - The Camper Van - Torstein Bjorklund
Torstein Bjørklund directs Folksam’s new campaign Saving and Insurance – for a Simpler Reality, a warm and humorous look at life’s everyday chaos and the comfort that comes when things finally go right.
Toyota Hellas - Escape Vehicle - Argyris Papadimitropoulos
A new campaign for Toyota Hellas looks, at first glance, like a Ford ad — because for Toyota, it doesn’t matter what car a woman drives, as long as she drives away from an abusive relationship.
In Greece, gender-based violence remains a critical issue: 37% of women have experienced physical and/or sexual violence, according to the European Institute for Gender Equality. The country ranks 26th out of 28 European nations on the Gender Equality Index.
Yet at a moment when support for survivors should be increasing, global funding for NGOs addressing gender-based violence is being cut.
Toyota Hellas chose to step in and become an “escape vehicle” for survivors by financially supporting DIOTIMA, an NGO that offers free legal and psychosocial services to women experiencing abuse.
The short film — created by Ogilvy Greece — captures the pivotal moment a woman leaves her abusive partner. Just before dawn, holding her half-asleep baby, she gathers only the essentials and escapes… in a Ford.
Toyota then signs the campaign with its message: “It doesn’t matter what car you drive, as long as you get away.”
Directed by Argyris Papadimitropoulos and produced by Foss Productions, the film quickly went viral across Greek social media, generating thousands of emotional comments and shares in the days leading up to the International Day for the Elimination of Violence Against Women, observed annually on 25 November.
Ampol - A To Anywhere - StyleWar, Director @ Sedona Productions
Directed by Swedish duo StyleWar, this whimsical film, follows a tiny car with a big ambition on an epic adventure across Australia. From underwater trails, to outback encounters with an echidna, a biker lookout and finally reuniting with their owner at Ampol.
This holiday season, Sony Interactive Entertainment, the company behind the PlayStation brand, is going big with a global brand campaign that’s as bold as it is fun. “It Happens on PlayStation 5” kicks off with the goal to excite and delight our global community of gamers.
KFC x Netflix - Hawkins Fried Chicken - Nick Roney
To mark the long-awaited final season of Stranger Things, KFC partners with Netflix in Hawkins Fried Chicken, a bold, cinematic crossover that transforms the fast-food giant into part of the show’s universe.
Sound. Elevated. - a global campaign, created in close collaboration with The Or, which reaffirms the brand's founding belief that when technology meets artistry, something truly extraordinary happens.
Danish Road Safety Council - Hotbox - Casper Balslev
Most people appreciate the dangers of drunk driving, but what’s the problem with getting high before getting in a car? That’s the mindset driving a dangerous trend among too many young people in Denmark: drug driving .
Danish Road Safety Council - Chase - Casper Balslev
Most people appreciate the dangers of drunk driving, but what’s the problem with getting high before getting in a car? That’s the mindset driving a dangerous trend among too many young people in Denmark: drug driving .
Plan International Norway - Bad News Hits Girls Hardest - Tomas Jonsgarden
A stark series of films revealing how global crises disproportionately impact girls once headlines fade, positioning Plan International as the organisation that stays behind to protect those most at risk.