Nissan Frontier: The Cloud Catcher

Nissan Frontier – Nissan Frontier: The Cloud Catcher

Credits

Agency LEW'LARA TBWA Sio Paulo/Brazil
Production Company Landia Brazil

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Credits

Agency LEW'LARA TBWA Sio Paulo/Brazil
Production Company Landia Brazil
Grade Marla Colour Grading
Music Antonio Pinto
Sound Design Supersonica
Visual Effects Clan VFX
Director of Photography Javier Julia
Executive Producer Carol Dantas

Executive Producer Sebastian Hall
Chief Creative Officer
Creative Guilherme Possobon
Creative Pedro Paes
Creative Renato Simon
Creative Sthefan Ko
Creative Fabio Santoro
Director Rodrigo Saavedra

Creative Director Sthefan Ko
Creative Director Gustavo Diehl
Production Designer Julian Romera

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Two young farmers take on mother nature herself in this epic cinematic spot for the new Nissan Frontier.

Created by LewLara/TBWA, the spot introduces the audience to a small town locked in the clutches of a drought. Seeing an opportunity to end this, two farmers saddle up their pickup truck and head off to capture a rain cloud - in a scene reminiscent of Jack and the Beanstalk.

The commercial was shot an 18-house village in a remote part of north-eastern Brazil, where it hadn’t rained for 6 years. In a miraculous life-imitating-art turn of events, once the rain scenes had finished being shot, the real clouds opened - ending the towns drought, for real.

Rodrigo Saavedra directed the spot through Landia.