Team One hires two senior execs

Publicis Groupe’s fully integrated media, digital and communications agency for premium brands, Team One, has announced it has hired two new senior executives in the Dallas office.

Dr. Bharath Gangula as Executive Director of Data Science and Advanced Analytics, and Emily Sanford as Management Director of Digital, CRM and Data Application [above photo taken by Matt Hartz] have joined the agency with the stated aim of being at the forefront of data-first creativity and expertly guiding premium-brand clients into the future. 

I am excited to bring my depth of knowledge of data- and analytics-driven digital and CRM work to Team One.

In a newly created position, Gangula will lead the agency’s Data Science and Advanced Analytics practice and focus on solving complex client problems and accelerating their marketing and digital transformation. He will oversee a team of dedicated analysts and data experts who currently handle web, social, media and marketing performance analytics, along with advanced audience identification and multi-touch consumer views. He will also lead the agency in data tools, systems, automation and data governance.  

In her new role, Sanford will serve as a client partner, leading a vision for more personalised, connected and valuable digital experiences for their customers. Her focus will be in the areas of CRM, cross-channel engagement, websites/apps, technology platforms and innovations—across all five offices, all clients and new business.

“I am thrilled to welcome both Bharath and Emily to the team,” said Julie Michael, CEO at Team One. “With the addition of these two industry powerhouses, we are doubling down on our commitment to use data to support our clients into the future and building an agency where deep data and ambitious creativity play equally important parts, inextricable from each other.”

It’s more important than ever for agencies to invest in their data analysis capabilities—and Team One is proving they are at the forefront of an evolving industry.

Michael adds, “We are disrupting the traditional model by integrating data through all agency disciplines, from creative to strategic planning, CRM, website development, social, events and media planning. This allows us to deliver more worthwhile and sublime experiences for customers. Our hope is that people fall deeper in love with their favorite brands through every interaction.”

“The alignment of data science and advanced analytics under one umbrella at Team One provides a tremendous opportunity for us to help our clients with their most complex challenges and for them to reach and engage potential customers,” said Gangula. “It’s more important than ever for agencies to invest in their data analysis capabilities—and Team One is proving they are at the forefront of an evolving industry.”