shots Co-Editor Danny Edwards talks to WPP Production’s Richard Glasson about global production, independent partners, AI, emerging talent and making effective work beyond the awards spotlight.
As AI-generated content becomes more abundant, culturally significant content becomes more valuable, says Sonia Bouadma, Founder of SB Licensing, who believes that leaning into authenticity is the way forward.
Having spent last week in Cannes, Managing Director & Executive Producer of Papaya Films, Iwona Mnich, lists the five most important lessons she brought back from the festival.
Star power is in full force at this year's FIFA World Cup. But, argues Robert Volten, Managing Partner at Chuck Studios, that power is often overwhelming what should be the central performer; the idea.
A packed conference featuring talks from Mr Bean, Barry from EastEnders and a reanimated Josef Stalin might attract an audience but, really, what would that audience learn? shots’ Culture Editor Amy Kean takes the mic to bemoan the onslaught of on-stage celebs.
To access full credits, contact, company and people information, you'll need a shots membership. Click below to find out how to super-charge your shots experience with the world's most comprehensive advertising database.
Fill out the form below to arrange a personalized demo and see how shots can work for you...
