Quad launches new branded content department dedicated to digital creative: Quad Stories

Producers Seydi Bayrak and Romain Mainson head up the new department made up of directors, photographers, creators, tech consultants, motion designers and art directors. Their mission with Quad Stories is to reimagine the limits of craft, emotion and digital culture.

“To stand out from the enormous quantity of content available, you have to be orginal and conceive storytelling for new formats whether they are horizontal, vertical, square etc,” they say. “In particular, we looked for young directors, creators and the digital natives who live and breathe these formats.”

The objective is to produce projects that are both creative and visually demanding, while meeting the budgetary objectives associated with these new formats. “Whether they are
simple or more complex, we must find solutions that are more in line with this type of production,” they explained.

“Depending on the project, we can also rely on the network and talent pool of all Quad Group's entities"

Quad Stories already represents and supports 13 directors spotted by Seydi and Romain. This next-generation talent hotshop masters storytelling and new production formats in a wide range from comedy, music videos, lifestyle, sports to live & animation mix: Pierre Amstutz Roch, Andrea & Marianna, Antoine Bal, Elise Baudoin, Lou Cheruy Zidi, Cokau, Pierre Davy, Louis Farge, Fabrizio Mari, No Brushing, Original Kids, Romy, Shoot Like Schupak, and Gaute Hesthagen.

1. QUAD Group is an independent company made up of different structures that create and produce all kinds of multimedia content, and has found success in a borad range of formats. Notable productions include the feature films The Intouchables, L'Arnacoeur, and Le Sens de la Fête, as well as fiction series Disparue, Le Secret d'Élise, and Victor Hugo, and magazine and documentary series such as Les Paris du Globe-Cooker.