Nicolas Heller joins Blink Productions

Blink Productions announces that it has signed three-time Emmy-winning documentarian and commercial director Nicolas Heller. 

Better known to his 3 million-plus social media followers as @newyorknico, Heller is best known for sharing authentic stories of the people and places in his hometown of New York.

After studying film, he began chronicling New York's real-life street celebs in short films that caught the eye of New Yorker Magazine and Rolling Stone. Brands soon followed. His client list spans Google, Nike, Marc Jacobs, New York Knicks, Hennessy, and the iconic Katz's Deli.

His latest, for Stiller's Soda, starring Ben Stiller, has made waves across the Atlantic, putting him firmly on the radar of creatives and advertisers worldwide.

Paul Weston, Blink MD said: "Nick has an innate talent for finding authentic characters and really bringing them to life on screen. His work really celebrates that authenticity in a humorous and unexpected way, which feels like it's missing here in the UK. Nick’s journey to directing through social media gives him a unique insight into brands and audiences, and we are all really excited to be working with him at Blink."

Nick Heller added: "I’m really excited to be working with Paul and the guys at Blink. The UK is renowned for making some of the most creative advertising in the world… LondonNico has arrived."